Web design for sites and products
Sites, product interfaces, design systems and redesigns — drawn straight in code, from 360px to wide screens, for your audience.
04 services
Subsections
- 01 Website Design Art direction and layouts drawn the way they will be coded.
- 02 Product UX/UI Flows, prototypes and interfaces for tools people work in daily.
- 03 Design Systems Components, tokens and docs — one source of truth for design and code.
- 04 Redesign A new site without losing the traffic the old one earned.
In short
Web design is how a site or a product looks and behaves on a screen: structure, typography, colour, states and motion. We design websites, product interfaces, design systems and redesigns — and draw them straight in code, so what you approve on the test domain is exactly what your customers see. Every screen is designed from 360px to wide monitors, with a dark theme, accessibility and all states: empty, loading, error, success. The visual language is chosen for your audience, not for taste. The price is counted in hours and fixed before the start.
What we build
Services in detail
| Service | What’s included | Who it’s for | Link |
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| Websites |
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Go deeper about Websites |
| Product Design, UX/UI |
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Go deeper about Product Design, UX/UI |
| Design Systems |
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Go deeper about Design Systems |
| Redesign |
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Go deeper about Redesign |
What good web design gives a business
Not a nice picture, but a screen people understand, trust and use to the end.
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01
Understood in seconds
What this is, who it is for and what to do next — clear from the first screen.
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02
Trust before the first call
A neat, consistent interface says more about the company than a list of advantages.
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03
More people reach the goal
Forms, filters and buttons are where they are expected — fewer people give up halfway.
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04
The same on every screen
From a small phone to a wide monitor, in light and dark themes.
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05
Easy to grow
New pages and features are assembled from ready components and do not break the style.
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For everyone
Contrast, keyboard and screen readers — a site that people with any abilities can use.
A site, a product, a system or a redesign: what you need
Four web design services solve different tasks. Find yours.
| Situation | What it is about | Service |
|---|---|---|
| You need a new site that does not look like a template | art direction, a visual language, all pages and states | Website design |
| The product works, but nobody understands how to use it | research, scenarios, prototypes, interfaces | Product UX/UI |
| Every screen looks slightly different | components, tokens and rules — one source of truth | Design system |
| The site still sells, but you are embarrassed by it | a new look without losing the traffic it earned | Redesign |
How web design works with us
Static mockups are left out on purpose: design and front end are done by one person, and you see the result live.
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Task and audience
What the design must achieve and for whom — the visual language is derived from this.
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Structure
Pages, blocks and paths before any graphics — changing things here is cheap, later it is expensive.
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Sketches
Figma is a draft: for trying out an idea and checking the composition.
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Key screens in code
The main screens are agreed first, live on the test domain, on your own phone.
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All the rest
The remaining pages, every state, the dark theme and every width from 360px.
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Edits
One round per stage is included; a second means the brief was wrong, and we go back to it.
What you get
The result is not a set of pictures but a working interface and the rules for developing it.
Interface
- All pages and screens in code, in light and dark themes
- Every state: empty, loading, error, success
- Responsive layout from 360px to wide monitors
System
- Tokens of colour, type, spacing and motion
- Components and the rules for using them
- Accessibility built into the components
Files and rights
- Source files, fonts with licences, icons and images
- Rights handed over when the work is accepted
Common web design mistakes
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Drawing for a desktop only
Most people open the site on a phone. The phone version is designed first, not squeezed later.
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Only the “happy” state
Empty lists, errors and loading are drawn too — otherwise developers improvise.
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Placeholder text
A layout made for invented text breaks as soon as the real one arrives.
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Contrast for beauty
Pale grey text on white looks elegant and cannot be read in the sun.
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A mockup that cannot be built
Effects that slow the site or do not survive real data are cut during development — and the idea is lost.
Questions about web design
How much does web design cost?
The price is counted in hours and depends on the number of screens and states. The sum is fixed before the start; the estimate is free.
Do you hand over mockups in Figma?
Web design is done straight in code — Figma is used for sketches. If your team builds the product, we hand over a component library and the rules.
How many design options will there be?
One direction, reasoned from the task and the audience, agreed on the key screens. Several random options are a lottery, not design.
Are the mobile version and dark theme included?
Yes, they are part of the work, not an extra.
Can you design a site that another team will build?
Yes: we hand over the components, tokens and rules in code. It works best when design and development stay in one pair of hands.
Online form
Discuss
web design
Tell us what you are designing — a site, a product or a redesign — and who it is for. We will suggest an approach and estimate the work. The consultation is free.